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  • PROJECT
    Western Digital Hard Drive Ads

    GOAL
    Introduce the Western Digital Family of Hard Drives to an international audience.

    SOLUTION
    Juxtapose the engineering ingenuity of Western Digital hard drives with the beauty of universally recognized engineering marvels, imparting a feeling of timeless, long-lasting, dependable drives.
  • PROJECT
    Best-of-the-Best Convention

    GOAL
    Set the mood of a relaxing and much-deserved respite for top-performing Taco Bell operators.

    SOLUTION
    Design classy signage and accompanying collateral for a gathering of restaurant operators on the island of Oahu.
  • PROJECT
    “Throw Me Away” DVD Marketing Materials

    GOAL
    Grab the attention of movie executives and secure distribution channels for an indepedent short film.

    SOLUTION
    Arresting graphics inspired by a somber storyline peek potential viewer’s curiousity to watch the film.
  • PROJECT
    Painting Kit Project Book Covers

    GOAL
    Design project book covers that inspire amateur artists to paint like the pros.

    SOLUTION
    Allowed for art from inside the book to speak for itself, complementing it with appropriate type and color treatments.
  • PROJECT
    Kawasaki Point-of-Purchase Poster

    GOAL
    Generate excitement around three new Kawasaki motorcycle models.

    SOLUTION
    Create a poster full of energy and motion to be hung in the showroom and viewed at the consumer level. Three distinct models are shown but all branded as Kawasaki.
  • PROJECT
    Golden Bell Program Materials

    GOAL
    Invigorate people to actively participate in a year-long program where winners are rewarded with a trip to Hawaii.

    SOLUTION
    Bright colors and tropical imagery encourage restaurant operators to perform well throughout the year.
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